Founders:Sheena Lindahl, 28; Arel Moodie, 27; and Michael Simmons, 29
Company: Extreme Entrepreneurship Tour
Year founded: 2006
Location: New York, NY
2010 Revenue: $800,000
2011 Projected Revenue: $1 million
While at NYU, Simmons wrote the Student Success Manifesto, a guide to the entrepreneurial mindset. He and Lindahl self-published it. "I wish the Manifesto had been around when I was younger," wrote Paul Orfalea, the founder of Kinko's, in a book endorsement.
Lindahl and Simmons also started speaking about entrepreneurship—at college campuses, high school groups, and other organizations, and they built a website to promote themselves. In 2006, their start-up became Extreme Entrepreneurship Tour.